Bitcoin Cryptocurrency Blockchain Ethereal Altcoins Fintech – Chances are you’ve heard of one or all of these terms and wondered what the… Did you know that the way we exchange value and make decisions in our legal systems, corporation structures, trade systems and marketplaces are about to fundamentally change? This new era being ushered in will be brought to us by the blockchain which is the technology that Bitcoin has been riding to the ...
Continue Reading →Why SEO Friendly Content Always Wins
Great SEO friendly content stems from having a way with words. Excellent sales or blog content stems from a clear vision of the desired end result. This vision also allows the reader to follow you to the main point via titles, subheads, and clear messages or signals throughout. This clarity is what makes content go viral.
Between Bots and Humans
The most challenging obstacle that anyone faces while staring at a blank screen is creating a happy medium between content that ...
Continue Reading →Creating Viral Content With YouTube Video Categories
Experts say that a successful viral video content strategy makes clever use of the YouTube video categories list. But where exactly is this coveted YouTube video categories list outside of the upload area around info and settings.
Go Viral With Less
YouTube uses 15 video categories to serve video content uploaded at a rate of 300 hours per second. Currently, YouTube no longer allows a user to filter search content by category. The advantage to sorting by video category was the search ...
Continue Reading →How to Organically Increase CTR (Click Through Rate)
One of the most important jobs of content managers and ORM gurus is to increase CTR or (Click Through Rate) of content added to the Internet. We all know that the first page of Google search results in the place to be as the top three search engine results on page one receive 90% or more of organic traffic. While there are many ways of achieving this, only a few methods ...
Continue Reading →How to Rank Content Without Backlinks
Over the past 10 years, backlinks and a continued link building strategy has been emphasized as for the ranking of small and large websites alike. But, what about newly created websites or sites with little to no backlinks that seem to rise quickly in search results? Is there some secret “new” code that they’ve cracked? No, the answer is simple; their focus is on content marketing.
Content Still Wears the Crown
With regard to search engines, the more ...
Continue Reading →Social Media: Bully or Lifesaver
One theme seems to be uniform when I speak with clients about their small business needs and aspirations; technology is overwhelming. The Internet and social media have single-handedly changed the way we communicate and do business.
In 2007, I remember talking to clients about the need to create a strong online presence integrated with social media. No matter how many facts I ...
Continue Reading →Misconceptions About SEO and Google Updates
Since the newest Google update of Penguin 2.0 there have been many questions and concerns from SEO’s and website owners about where to focus their energies and budgets to maximize results. As always, if you’re focused on serving up great content that keeps your readers engaged then you will have no problems with this or any other update Google may throw at you.
Matt Cutts, head of Google search spam, released a great video talking about misconceptions in the SEO industry. ...
Continue Reading →Search Engine Report: How Google Works
Have you ever wondered how Google works? Or what determines which websites get ranked for popular keyword searches? Today we will go back in time to learn what makes Google tick.
Anyone with a website knows that Google is the most dominant search engine out there and if you can rank well within this search engine it could equate to more website traffic and interest in your website and ultimately increased sales.
Google Matt Cutts explains how Google search actually works. Matt ...
Continue Reading →Penguin 2.0: Google and SEO in Summer 2013
As you might have noticed, SEO as we know it has begun to change from strategies centered on link building to ones focused more serving up relative and engaging content. Any SEO worth their salt knew this from the beginning but many people have been duped by shady SEO’s promising overnight results. We all knew it’s been coming for some time now and the warnings have been going out since late 2011 but in the summer of 2013 we will ...
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